Doriana Masala

Interior Designer and Home Stager

The passion for real estate – both in the rental, sales and investment market has always been a strong motivator in my professional career. My work has always lead me to select apartments or villas that are adaptable to both a tourist, second home investment and residential market.“The home is the mission of my passion and my passion is the engine of my life”.

For this reason, the desire to start the Home Stager profession was to me, a natural evolution of my business and it allowed me to transform my passion into a profession.

Home staging a property permits me to make custom-made homes adaptable for my clients use and in turn give them a gift of emotions realizing the dream of their lives.

This represents a new challenge for me, combining my twenty years experience in the tourism sector with Home Staging and Interior Design, to form a new profession “Tourism Staging”.

The service that I offer to customers who either intend to make an income from their property or become Tour Operators themselves is a ” turnkey package”. I propose to utilize the flavour of the diverse territories coupled with the costumes and customs of each location to enhance the property to its full potential and train the homeowner or tourist operator in the art of hospitality.

I work primarily in close proximity with Real Estate Agents who introduce the profession of Home Staging in their list of services as well as their marketing programmes.

This has the benefit of facilitating a sale or rental at the correct market value; My working ethos is “I believe that the only way forward is to work in synergy to obtain the best results”.

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What they say...

“The all-in-concept of the realtor is very convenient. We had to do a modernisation of the holiday home we bought, and we paid a one-time fee for overseeing the works. That would have been very hard to do ourselves, not living in Italy and not speaking the language. That fee stretched a long way, from overseeing the works, dealing with the builders, purchases and the communication between us and workmen, choosing tiles and paint colours, being present for every delivery being made and so on. The work was quoted beforehand and was carried out professionally, within budget and in the estimated time. And still when we have something to deal with now, Madeleine has her handymen ready to sort it out. She has gathered a group of trustworthy professionals around her, from which her clients can benefit.

John and Sandra Hobson